« Randall Metting on How to Create More Engaging Brand Experiences »

In Chapter 9 of 10 in his 2013 Capture Your Flag interview, brand marketer Randall Metting answers "How Are You Learning to Create More Engaging Brand Experiences?" Metting how he has evolved his experiential marketing work from luxury experiences to localized experiences that bring the brand together with the best parts about a city or town. Randall Metting is a brand marketer working for Dulce Vida Spirits in Austin. Metting has built a career on helping companies and non-profits develop integrated marketing strategy and brand development programs. As "The Unofficial Mayor of Austin, Texas" Metting authors the randallmetting.com community blog. He is also an on-air radio personality for 93.3 KGSR radio in Austin. Metting earned a B.S. in Advertising from the University of Florida.