« How to Use Youth as Asset in Business and Politics - Mike Germano »

In Chapter 3 of 13, Carrot Creative (www.carrotcreative.com) social media agency co-founder and social media expert Mike Germano reflects on entering Connecticut politics.  He embraces his younger perspective and learns valuable lessons about preparation managing relationships and presenting arguments to older peers and constituents. Germano, co-founder of social media agency Carrot Creative, now applies these lessons learned when engaging brand manager clients. He positions youth as an asset in social media while keeping mindful of his responsibility to develop credibility in dealing with large, multi-million dollar marketing budgets.