« How Ad Agency Jobs Inform Product Design Ambition - Chris Hinkle »

In Chapter 12 of 12 in his 2011 Capture Your Flag interview with host Erik Michielsen, product designer and software engineer Chris Hinkle reconciles the pros and cons developing software and designing projects in advertising agency environments. This leads Hinkle to create an entrepreneurial venture - The Hinkle Way - to incubate new products outside his agency work. Hinkle currently designs products and develops software for The Barbarian Group digital marketing services company. Previously, he worked at HUGE and R/GA digital advertising agencies. He has also founded a product incubation laboratory, The Hinkle Way.